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ABOUT US

New Aim is Australia’s largest and fastest-growing private ecommerce company. Our proprietary technology improves procurement, supply chain management, multichannel integration, and price decisioning. We’re reimagining the possibilities of ecommerce using technology that empowers Australian businesses to transform the way they start and scale. Every day. Every way. Everywhere. 

Our business-to-many (B2M) model is unique in the Australian market. We partner with Australia’s most-loved household brands and online marketplaces including Bunnings, Myer, Woolworths, Catch, and MyDeal. 

Through Dropshipzoneour B2B2C marketplace, and AirOxy, our AI-powered analytics platform, we’re building an ecosystem that empowers Australian small and medium businesses to thrive in ecommerce. We provide retailers with the tools, insights, and data they need to simplify the complexities of ecommerce and scale their businesses with confidence.

  • Since 2005, we’ve delivered products to more than 60% of Australian households.
  • We offer more than 6,000 active SKUs across over 450 product lines. 
  • From our HQ in Melbourne, in FY21 alone, we shipped more than 4 million products.
  • We have unrivalled channel coverage, offering products across more than 40 channels including online stores, marketplaces, and omnichannel retailers.
  • At around 70,000sqm, our warehouse space takes up nearly 4 MCGs joined together. It’s a big kick – and it’s only possible because of our amazing team.
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MEET OUR LEADERS

WE'VE GOT YOU COVERED

Buying

Buying

Human Resource  &  Admin

Human Resource & Admin

Finance  &  Legal

Finance & Legal

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Customer Service & Quality Management

Warehouse

Warehouse

IT

IT

Channels

Channels

Category

Category

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OUR TECHNOLOGY

We’re enabling ecommerce integration – everywhere and every way – that suits the needs of our business customers, from scaling SMEs to Australia’s favourite retailers and wholesalers.

OUR BRANDS

We supply innovative products to online retailers, marketplaces, and omnichannel businesses, with a goal of making life easier for every customer.

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